This government warehouse keeps our entire society up to standard. Part of this video was sponsored by Google Domains. Take the first step to get online with a domain name from Google Domains - go to domains.google/veritasium to get 20% off your first year. #GoogleDomains
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Thanks to Rich Press and NIST for the great visit.
Thanks to Dr. Steve Choquette, Dr. Ben Place, and Dr. Johanna Camara for teaching us about the world of Standard Reference Materials.
You can check out all the cool work going on at NIST here: https://www.nist.gov/
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References:
NIST (2022). Standard Reference Materials. – https://ve42.co/WhyStandard2022
Montgomery, R. & Bercik, I. (2022). NIST Standard Reference Materials 2022 Catalog. – https://ve42.co/SRMCatalog
Vincent, J. (2022). Made to measure: why we can't stop quantifying our lives. The Guardian –
https://ve42.co/Vincent2022
Proffitt, A. (2022). NIST Develops Monkeypox Reference Materials, Sees Growing Role in Outbreak Response. Diagnostics World. – https://ve42.co/Proffitt2022
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Special thanks to our Patreon supporters:
James Sanger, Louis Lebbos, Elliot Miller, Brian Busbee, Jerome Barakos M.D., Amadeo Bee, TTST, Balkrishna Heroor, Chris LaClair, John H. Austin Jr., OnlineBookClub.org, Matthew Gonzalez, Eric Sexton, John Kiehl, Diffbot, Gnare, Dave Kircher, Burt Humburg, Blake Byers, Evgeny Skvortsov, Meekay, Bill Linder, Paul Peijzel, Josh Hibschman, Mac Malkawi, Mike Schneider, John Bauer, Jim Buckmaster, Juan Benet, Sunil Nagaraj, Richard Sundvall, Lee Redden, Stephen Wilcox, Marinus Kuivenhoven, Michael Krugman, Cy 'kkm' K'Nelson, Sam Lutfi
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Written by Derek Muller & Emily Zhang
Edited by Trenton Oliver
Animation by Ivy Tello & Mike Radjabov
Filmed by Derek Muller, Trenton Oliver, and Emily Zhang
Additional video/photos supplied by Pond5 & Getty Images
Music from Epidemic Sound
Produced by Derek Muller, Petr Lebedev, and Emily Zhang
I swear I'm never doing my taxes again if it's just going to fund this....
Freaking ridiculous....
@Rory-gt0 Says:
I believe setting standards is one of the enumerated powers for Congress granted by the US Constitution.
@Matthewo-x8w Says:
nist cigaretts might be the most expensive cigaretts out there
@Thankedsphere99 Says:
disgusting. not only is it a sponsorship, but it is google I hate google. that's why I made this comment to say I hate google, because I hate google.
@chrisnace5044 Says:
Why do we trust the nutrition labels, if it costs 2000 just figure out what's in it. You know the factory isn't doing this they just slap the label on
@AnneAnne-r3i Says:
Thank you for the great content!
@grindset-h3 Says:
That one chest in your minecraft base
@themomorain Says:
07:45 Not bro bragging about the scam prices 😅 It’s not like it’s a government institution no gotta rip off manufacturers by urging them to buy these while charging a premium xD
@ReadyRes Says:
12:07 only 8000 units sold annually? Seems terrible! I'm curious to know why that is deemed such a high number of products to sell for this industry, especially considering just how unique of an industry it is, and how little i know about it.
@Paraf0x Says:
John store
@osko69 Says:
its an all items world
@NoahCuber Says:
"I bought the Peanut Butter"
"You mean some peanut butter?"
"No, I mean *The* Peanut Butter"
@daijones5558 Says:
Welcome to the Federal Bereau of Control
@LeoPeng-m3p Says:
so the scp foundation but no anomilies and guards
@spam680 Says:
Hey, what happened to monkeypox anyway? Was it hyped-up? Did covid drown it out? Are we safe from it today?
@jayjay-ey8od Says:
Title: The world depends on a collection of strange items. They're not cheap
Peanut Butter Jar: Hold my drink
@SimpleSimonTheAssMan Says:
U don't understand why you have to purchase it tho... the peanut butter that is.
@patrickH206 Says:
Do they have this for Coke?
@malypivo79 Says:
This episode was actually very good.
@THATmfker2404 Says:
16:53 that got me 😂 that was a good one
@wastedwages8229 Says:
Show me the weed
@-alan-- Says:
3:53 so it helps in calibration of the instruments.
@claw-machinesNL Says:
7:09 “and this represents what an average American would consume” 55 BURGERS 55 FRIES 55 TACOS 55 PIES 55 COKES 100 TATER TOTS 100 PIZZA 100 TENDERS 100 MEATBALLS 100 COFFEES 55 WINGS 55 SHAKES 55 PANCAKES 55 PASTAS 55 PASTAS AND 155 TATERS
@TheDuckyKing Says:
But why?
@nicholasoberling6653 Says:
Do they have an example of the standard idiot?
@Daauu_7 Says:
now i know why nile red's purest cookie didn't taste good
@wwoorrmmm Says:
rick and morty interdimensional cable
@jerrywang696 Says:
If you want to test what the environment is doing to us, why test what comes OUT of us while we're alive? That seems to be the stuff we're filtering out and surviving. Test what is still IN our bodies after we pass.
@OLD-GUY-99 Says:
When they created a standard for cholesterol and sludge did they pull information from Caucasian populations or from areas like Brazil China Russia Iraq and Africa?
@Detractor_Blue Says:
6:20 wtf did they do to the food pyramid?
@cullendonaldson6452 Says:
Scam
@dilekben Says:
But if youre using a really old jar of peanut butter, doesnt the ingredient content of that change over time? lol
@chuckd.68 Says:
It’s always nice to see super competent people, who appear to enjoy their job, working in a government function.
@Macho_Fantastico Says:
Fascinating. So these are basically the comparison product for every other product made today. It makes sense why they are so expensive.
@stevespeak1007 Says:
Is this site still open?
@As_a_Pennsylvanian Says:
7:32 3 years later and still nobody else noticed the way they took this shot?? 😂😂
@christopherness4274 Says:
Until February 1964, the Dollar was such a standard. It was a specific weight and purity of Silver. About 90% of an ounce of silver. Today that ounce of silver crossed $110..
@slicksnewonenow Says:
This is the video definition of the oxymoron "Government Intelligence".
Even goofier, has anyone ever seen the prices that da gubmint pays for usual, everyday things that it uses?
There used to be a book that was widely available in the late 1980s that listed the items that WEboughtforthoseShills (the same things that we Mere Mortals were buying for ourselves, but "built to Government specs" ) and the prices paid were RIDICULOUS.
For instance, a SCREWDRIVER was going for something like $1,200 for the STANDARD MODEL. The LEFT HANDED MODEL was nearly twice the cost.
The difference? One had black plastic handle, the other had a green plastic handle.
Cocktail NAPKINS that were used on Air Force One were $80 EACH...but, but, but... they were embossed with a gold leaf presidential seal... whoopee.
Just imagine what kind of money the vampires in the District Of Criminals are robbing us of these days...
@glennrobinson8061 Says:
My currency peanut butter doesn’t meet these standards lmao 🤣
@Tiggy.Skibbles106 Says:
What is the human tissue for?!😮😅
@1200MHz Says:
Bioterrorism
@asmith0609 Says:
Different companies dont have different recipes?
@trailerparkgirl2026 Says:
Lo 16:39 they are talking about domestic sludge and our micro biome and all o can think about it people who test waste water for pryons
@rubbertire6608 Says:
The entire time I'm wondering when the poop comes into play and I finally found it
@chrismayes9557 Says:
"a crap load" hahahahahaha
@JenssDeWalka-l4o Says:
wait. so there is reference for dump?
@sirfizzleface9673 Says:
"aye tone, call the poop dealer we out!"
@markbike5288 Says:
Whenever I feel depressed, I think about how my day, my life is not so bad. At least I'm not the source of Standard Reference Material 4351 Human Lung Environmental Radioactivity Standard (Plutonium) or Human Liver Environmental Radioactivity Standard 4352 . But now that I think about it I may know someone who might be a source for the next batches of those SRMs :-(
@rodionromanovich449 Says:
They actually use that powdered sludge as a main ingredient in most energy drinks
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