Apple's Forbidden Words

Apple's Forbidden Words

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There's a few words that Apple literally never says on stage. Just something interesting I noticed MKBHD Merch: http://shop.MKBHD.com The Truth About AI Art: https://youtu.be/0gNauGdOkro The list of Apple trademarked terms: https://www.apple.com/legal/intellectual-property/trademark/appletmlist.html Tech I'm using right now: https://www.amazon.com/shop/MKBHD Intro Track: Jordyn Edmonds http://smarturl.it/jordynedmonds????? Playlist of MKBHD Intro music: https://goo.gl/B3AWV5 ~ http://twitter.com/MKBHD http://instagram.com/MKBHD http://facebook.com/MKBHD

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@Leigthal_ Says:
Apple just broke their own rule and now calls it “Siri AI” I wonder if they botched the launch of “Apple Intelligence” that bad that they had to re-associate it.
@Meckleys Says:
nice lmao
@desmondruhling Says:
Ironic that when they started saying AI it started falling off hard in public perception
@DAYLU1 Says:
🔊😄👋🤗
@larryvaughn5843 Says:
Interesting how they don't compare the M4 to the M2, just the M1.
@erzoah3080 Says:
It's not just about control but it's about branding for customers. Everyday people don't care about 250kWh just say it's more than an all day battery life.
@75Krusty Says:
Will never buy an apple product again. Just google "Apple" "Fishnet" "Factories" to learn how they treat their workers. Closed OS system, overpriced, overrated... Doesn't use (often) default hardware if you want to change various stuff in your computer. But it have to be Apple branded.
@astrald1vinity_0 Says:
It’s crazy that Apple even branded a suite of apps as iLife.
@IhsahnÅkerfeldt Says:
All of this sounds like Newspeak tbh. This is just psychological manipulation through the use of language. Apple is the tech equivalent of a totalitarian dictator. It's insane.
@ImDemonAlchemist Says:
This is basically a video reviewing deceptive marketing, but like, with a weirdly upbeat tone.
@ImDemonAlchemist Says:
Personally, I really value honest and open communication about products.
@astilla404 Says:
siempre es necesario tener informacion de lo que quieres comprar, excepto si te gusta apple, eso parece
@user-px1bd9gn3g Says:
Ai is now a thing apple says 😊
@aceshighh Says:
apple intelligence
@itsOmSarraf Says:
1:39 bang on, WWDC'24, AI=Apple Intelligence
@PrashantShriwas06 Says:
Now, obviously, I'm not Apple 🤣😅... That was hilarious
@nolyfans Says:
OH MY GOD your aspect ratio is so that the iphone notch doesn’t make the video look weird!!!! i just figured it out
@aptiveviennapro Says:
Who's here after Tim Cook and Craig Federighi said "Artificial Intelligence"?
@paulomatsui2 Says:
At 6:49 - Hypercard!
@Digitizedtech Says:
Who’s watching after May 2024 when Apple final said AI
@Diaming787 Says:
Well well well, Apple just caved in.
@gameskyjumper1721 Says:
They will never use the word “affordable”
@WhatAreColors Says:
really big problem I noticed a long time ago was the retina display. I was talking to my friends about the resolution of the xperia X1 and how high the dpi is compared to the iphone 3g and nobody really cared but then they all went crazy with the retina display even through the dpi was still lower. Apple wants people to be ignorant with tech even though it would be better for them if they understand the tools they are using.
@Sanctum-Blackoutz Says:
Some games of this high-end vr should be on google cardboard not here... This is really cool and must have games same as oculus.
@Thegooob95 Says:
Apple lost the presentation charm with Steve Jobs’s. I wonder what Apple would look like with him
@motherpanic4265 Says:
i mean isn't it... augmented reality? lol. not virtual reality anyways?
@Infernalspiritu Says:
Apple always doing the same.... BORING...
@de-ment Says:
I also feel like they don't wanna call it VR literally cause it is unlike any other VR set to have been made so far, maybe in the future controllerless will be the norm but right now, not having controllers but having all this tech crammed in there is like selling a quest 3 in the format of a 3-DOF media-viewer. I genuinely do not see who they're marketing this to because it most definitely is not the VR market.
@gigazerkertv Says:
A Apple le gusta que su ecosistema sea el unico que destaque. Una especie de egocentrismo capitalista.
@ddvantandar-kw7kl Says:
Nice 3d effects?
@warmoaran3 Says:
apples naming is very unclear and.. that can and is a bad thing. uncertainty is a bad thing. especially when you realise that they don't actually mention much, meanwhile, other companies let their customers KNOW in useable terms what theyre getting and what to expect. apple is a guessing game, and they also hide their greed with marketing.
@twenties3154 Says:
Great learning ❤
@elrashidco Says:
😂 i will be using this at work, thanks for the advice 🙏
@Diegoparra-o2z Says:
AI AI AI AI AI AI AI AI AI AI AI AI AI AI AI AI AI AI AI AI
@lukelavelle951 Says:
AI is also such a general concept, and it’s referenced so often that its meaning is getting a bit abstract. Machine learning is a specific process whose definition won’t change with time.
@appleboyapostrophe Says:
1:39 ERM ACTUALLY they mentioned AI in their new scary fast event lol
@PeteNicholsonAnimation Says:
What was interesting with Vision Pro is they introduced it as "a new type of computer". Where as iPhone they acknowledged it was a smartphone at launch.
@bnkt2101 Says:
Yeah like their 10x optical zoom its bullshit
@ajuaswin5965 Says:
That moment when you realise that Marques is prone to cold too.
@adamlevine6700 Says:
Apple marketing realizes that numerical specs may look good and attract tech nerds, but they don't inherently make a product better, particularly for the average user. Just because one phone has 100 of something, and their rival has 120, Apple knows their product, even at 90, might still be better. And they're 100% right. It's not just that they don't LIKE comparisons, it's often that they don't care. They're confident that -- for most users -- the quality of the experience is what matters.
@pongtrometer Says:
Dominance in innovation with minimal buzz branding is apple's 'promotion' tool, great piece Marques
@myguttervforvendetta Says:
“Eh aye” - Sundar Pichai
@RodneyConner Says:
Back when I worked at AppleCare, we were forbidden from using the word “problem” or making reference to the customer about trouble they were experiencing, we had to use the word “issue”. I watched co-workers get reprimanded for slipping up.
@YPA-6-2e Says:
From the ponderous words of 2 Chainz “Im Different”
@bhoqeem1975 Says:
Two sentences I know Apple REALLY love to use are: ".... even further." They use this so much--compared to other componies--it's almost like a trademark on its own. Lol
@druu988 Says:
What I don’t understand is that it was first marketed as virtual reality now since we don’t live in a world where it’s ready player one it’s come up to reality that they’re full of shit
@AceChampElite Says:
Surprised they haven5 tried to trademark their most annoyingly used words like ‘gorgeous’ ‘beautiful’ ‘stunning’
@joshuadoliveiro Says:
Apple took their naming tips from Mercedes-Benz with 4MATIC and Distronic and Magic Body Control
@z33hd9 Says:
2:03, Old McDonald had a farm, AI AI OHHHH. Sorry I just couldn't unhear it.
@Ara24_td Says:
The first time I heard about "Spacial Audio" for air pods I was really confused because when they were explaining it it sounded a lot like 3d audio, but the name was so unique I thought it was something new and more advanced, and then I found out it was just 3d audio. Just shows how well their marketing works.

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